born in tokyo and raised between spain and japan, joanna was always interested in creating things with her hands.
debating what to pursue in college she decided that a business degree would be practical and moved to nyc. it was in new york that she discovered metalsmithing and completely fell in love with the process of making delicate pieces of jewelry using beautiful materials.
after trying out the corporate world in her early 20’s, joanna launched her jewelry line in 2007. it was then that she received her first order from barney’s new york from a collection of only 8 pieces. she continued to develop her line and later received her gemology degree from GIA, to further extend her knowledge in precious stones and diamonds.
she still makes every piece of jewelry by hand, and thoroughly enjoys the process of bringing metal to wearable form.